Pricing Case Study – Legal Publisher
Learn about the analyses necessary to determine a pricing model for a publisher selling value-added databases to the legal marketplace. Sample data were created for a job interview – it has been scrubbed for anonymity – for which the challenge presented was to answer the question “what does our company need to look at to determine an appropriate pricing structure?”
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The 123’s of Pricing
Did you ever wonder how businesses decide on prices for their products or services? Are you a business professional tasked with this seemingly impossible project?